MINEO

The brand

One product at a time, made properly.

MINEO is an independent brand. We work on one product until it is right, then we move to the next. Every part is drawn, measured and specified before anything is made — the shape of the foam, the fabric of the cover, the size of the box.

We would rather make a small number of good things than a large number of ordinary ones.

First product

The MINEO Cervical Pillow

A contoured memory foam pillow for back and side sleepers, shaped around the neck and shoulders rather than cut from a flat block.

• Two heights in one pillow. A removable layer inside lets you lower it by 30 mm in about a minute, with no tools and nothing to lose.
• A shoulder recess on both long sides, so the shoulder has somewhere to go when you sleep on your side.
• A washable outer cover with no zip, because zips are the single most common complaint in this category.
• 610 × 381 mm — fits a standard pillowcase.

In production. Available on Amazon.com soon.